Anderson Boyce, the owner of Hair Force 1 in Romford, has teamed up with the local job centre to provide free haircuts for those aged between 16 and 24.
Anyone who is seeking employment and can provide proof of an upcoming job interview is free to attend the salon between Monday-Wednesday.
Anderson, who has worked in the industry for 18 years, told the Romford Recorder that he wanted to “pass that feeling on success to those who are just starting out and trying to find their feet”.
The 34-year-old said: “I know how hard it can be when you are young and don’t have direction in your life.
“Something as small as a haircut could make all the difference by giving someone that bit of confidence they have been missing going into an interview.”
The hair salon owner hopes to branch out the scheme in the New Year and get more people on board.
“I think there should be more schemes like this to give young people that push or bit of motivation they need to enter the working world,” he told the publication.