Business

YouTube gaming sensation KSI to launch mobile app

MOBILE APP: KSI

MOBILE APP: KSI

YOUTUBE GAMING sensation KSI, who recently signed to Island Records/Universal Music, has announced the launch of his new mobile App.

The App, created by Disciple Media, will launch in April this year, ahead of KSI’s debut single release this summer.

The single follows KSI’s debut EP Keep Up, featuring BBK’s JME among others, which earlier this year debuted at No. 1 on the UK iTunes Albums charts and No.13 in the official UK Albums Charts.

“My App’s sick” the 22-year-old said of his latest business venture.

“I can’t believe it’s finally here. Seriously, I just want to share what I make directly to my fans, and this App is going to make it so easy for me. I’m going to be shouting all about it as soon as it’s out and you lot can expect so much stuff to be in there – more videos, more photos, and loads of live streams, directly to your pocket. This is for everyone who has supported me over the years – thanks so much for being a part of what I do. See you in the App!”

YouTube phenomenon KSI, the most viewed in the UK, has over 2.5 billion video views and over 15m subscribers over his two channels – an audience built through viral content, online gaming and savvy brand partnerships.

In launching this App, KSI further proves he is at the forefront of next generation media moguls.

The app is ‘one spot for all things KSI’ right at the cutting edge of smartphone tech it delivers unparalleled direct-to-fan access, connecting him with his millions of fans.

It features real-time live streaming, brand new music, exclusive videos, audio and images, fan chats/Q&As, App-commerce, pre-sale and tour ticketing, special competitions, App-only merchandise, friending and messaging, a meme generator, social media aggregation and more.

KSI joins a growing portfolio of world class Content partners at Disciple Media, including British rock legends the Rolling Stones, the UK’s #1 dance act Rudimental, #1 US country music megastar, Luke Bryan, acclaimed singer-songwriter Rufus Wainwright, and US-based electronic music duo ODESZA. Disciple Media will be announcing further App releases from sport, lifestyle and entertainment partners in the coming weeks.

Founder and CEO of Disciple Media, Benji Vaughan, said: ”Working with a young, British, YouTube-entrepreneur is such a rewarding experience. KSI is supremely talented in creating viral content that resonates worldwide, and we can’t wait to support him as he takes his unique personalityinto the mobile app space. His community is going to go bonkers and we expect many other YouTubers will be following his lead this year”.

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